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Cooperative Work Ethic and its Positive Implications within Leadership and Management

07 Aug

WorkEthicsA lot of people believe that Leadership and Management are completely different aspects of a business that can’t work together.  Maybe that’s the reason there are endless blogs addressing the issue of “Leadership versus Management”. In many companies, leadership and management operate on a different echelon, wherein they don’t often interact with each other except in mandatory situations. An unfortunate result of this is a stitch in company productivity, and as a result of that, customer dissatisfaction. Even then, the relationship between leadership and management is awkward at best, most often riddled with contradictions of interest.

We have seen with many companies in recent history (i.e. Google and Apple) that cooperative work ethic pays off. For example, as a result of Google’s innovation and cooperative work ethics, Google Inc. was featured on such prominent media sources as NBC’s Today Show as one of the “Best Places to Work For”. Thus, the over all experience with employee-employer relationships were both favorable on an interpersonal level as well as beneficial to the company as a whole. The result of this boost in productivity trickles down to the customer/user, and the market value. Using cooperative work ethics as a strategy for mitigating the awkward playing field between leadership and management is a winning move for any company.

The example of Google is an especially poignant one, given that in today’s business world they rank as one of the top influential players. If google doesn’t endorse something, it usually takes a big hit. If google does, that particular product immediately benefits from the relationship. An example of this would be the iPhone versus Android phones. The iPhone uses the safari browser, does not allow flash and disallowed google voice for fear that it would taint the iPhone monopoly. It received quite a public backlash for the latter. iPhone does have one key app, “Youtube”, which is owned by Google. If not for that app installed by default onto the iPhone operating system, Apple would have lost a good deal of its market share of users. As far as the Android phones are concerned, they are slowly gaining a noticeable place in the smart phone market.

You might be asking yourself, what does this have to do with cooperative work ethic? Android uses an “open source” operating system, another manifestation of cooperative work ethic. Google essentially opened the floodgates, for better or for worse, to amateur developers to create new applications, software and even fix issues or improve issues within the existing operating system. Although Apple has the edge as far as “out of the box quality” is concerned, Google is gaining significance due to its flexibility by involving end users in the development and quality control processes, thereby bypassing any static quality Apple offers. Management and Leadership can learn from this technical albeit relevant example, by encouraging a parlay between each other.  Communication, after all, is key.

I hope my article was helpful and I am eager to hear your feedback. Thanks. Bhavin Gandhi.

 
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Posted by on August 7, 2010 in Leadership, Management

 

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